中国领先精品酒进口商由西往东美酒公司（East Meets West Fine Wines, 以下简称“由西往东”)近日已与日本Cool Japan基金（以下简称“CJF”）达成战略合作, 并成功获得该基金投资支持。双方表示，此次合作对双方未来发展都具有重要意义。
由西往东美酒CEO Edouard Duval表示：“对于我们来说，CJF对我们的商业模式和管理团队的信任是此次注资的关键。由西往东的市场认知、强大的分销网络结合CJF的财力、数字营销、生活方式和在清酒、烈酒方面的专业度，为我们提供了新的机会，创造了协同效应。这次合作将使我们在市场上成为一个更具实力的领军者，并为我们的员工、客户和供应商合作伙伴创造更多令人兴奋的机会。”
CJF COO兼CIO 加藤有治先生也赞同道：“我们对于注资由西往东美酒公司感到十分激动。这是CJF具有至高战略意义的一步。由西往东在全世界发展速度最快的市场上成功运营了16年之久。凭借精锐健康的商业模式和强大的团队，他们已经在精品葡萄酒领域占领高地。 因此，CJF认为这是一次‘强强联手’的绝佳机会，可以借助由西往东在中国市场的优秀营销平台发展日本高端清酒品牌，同时也能继续稳固由西往东的葡萄酒及烈酒业务。”
Edouard(右） & Gregory（左）
East Meets West Fine Wines Partners with Cool Japan Fund Inc.
Shanghai, China – July. 3rd 2019
East Meets West Fine Wines (EMW), one of Greater China’s leading premium wine importers, has welcomed investment from Cool Japan Fund Inc. (CJF). The investment from CJF is of high strategic importance for both of the parties.
Founded in 2003, EMW is currently representing exclusively more than 80 brands from 15 countries and is marketing and distributing wines in over 150 cities across mainland China, Hong Kong and Macau. The company has more than 150 staff and has achieved strong, purely organic, growth over the last 16 years. In 2018 EMW was again awarded best importer in China, for the eight consecutive year, by Wine 100 and is recognized as an industry leader in the wine market in Greater China.
CJF offers an exciting opportunity for EMW to strengthen its resources to support continued growth of its premium wine business and accelerating its development into complimentary beverages such as sake and craft spirits.
“The key point for us is the trust CJF has in our business model and our management team. The combination of EMW’s market knowledge, strong distribution network, and CJF’s financing, digital marketing, lifestyle and sake & spirits expertise gives us new opportunities and creates synergies. This partnership makes us an even stronger player in the market and creates exciting opportunities for our employees, our customers, and our supplier-partners.” said Edouard Duval, Chief Executive Officer of EMW.
“We are very excited with the investment in EMW. It is of high strategic importance for CJF. EMW has been operating with great success for over 16 years in the fastest wine growing market in the world. They have built a leading position in the premium wine segment thanks to a very sharp and a healthy business model and a strong team. CJF sees a great opportunity to join forces to further leverage its excellent marketing platform in China for quality Sake project while to continue the development of EMW’s solid wine and spirits business ” said Yuji Kato, COO and CIO of CJF.